The functions, roles and services that the department offers to staff

The Marketing and Communication Department (MCD) is responsible for various internal and external marketing and communication functions.

The department is divided into these functional areas:

• Advertising - including branding.

• Communication - internal and external

• Corporate website - including social media.

• Digital Signage

• Media liaison

• Publications - internal and external

• Public relations and event management - including protocol and corporate gifts.

• Student recruitment

• Call centre.

• Audio-Visual services for events

The vision and mission of your faculty or department

Vision:

To amplify Brand CPUT internally and externally

Mission:

Through the innovative amplification of its Brand, the MCD will lead the positioning of CPUT as the preferred University of Technology in SA, and beyond

The strategic goals of your faculty or department

·         Leverage technology to innovatively amplify our brand

·         Using marketing & communication to position the CPUT Brand

·         Strengthen and expand partnerships to advance our strategic objectives

·         Ensure appropriate governance structures are in place and adhered to

·         Ensure that we have appropriate capabilities to deliver our vison

Course Information

For queries/booking of courses please contact Liyabona Ginya at ginyal@cput.ac.za